Archive for July, 2005

Aphorisms

Saturday, July 30th, 2005

You may have noticed the little sayings that I place randomly at the bottoms of every page. I like to impart my tidbits of wisdom on anyone who happens into Project Paradox. However, sometimes the meaning behind my aphorisms isn’t entirely clear. That’s why I put together this list explaining each one of them. “Sanity [...]

Content is King

Tuesday, July 26th, 2005

An old internet saying goes, “Content is king.” Content gives visitors a reason to spend time on your website, to look at your what you have to offer, and, eventually, to convert. Content also gives search engine spiders something to look at and index, giving you more qualified traffic. Content can easily make or break [...]

Satisfying Character Death

Tuesday, July 26th, 2005

It’s a fact; characters end. The game comes to a close, the group goes out in a blaze of glory, or the character meets his fate alone. This is the way is should be, as any story must have an ending. If you read my posts on Character Craft, you’ll realize that part of building [...]

Consistency in Web Design

Monday, July 25th, 2005

Many fledgling webmasters, eager to experiment with web design techniques, make the error of using multiple backgrounds, layouts, color schemes, and/or style properties throughout their pages. The effect of this is to create a disjointed series of pages that are difficult for visitors to recognize as a single, cohesive website. For usability, then, it becomes [...]

Hand Coding, Editor, or Outsource

Friday, July 22nd, 2005

A few weeks ago, a brilliant idea for a website hit you out of the blue. Since then, you’ve spent countless hours determining your site’s layout, content, and functionality. Now that the planning is complete, it’s time to see your creation come to life. But how is it going to be built, and who will [...]

Unwise but In-Character

Thursday, July 21st, 2005

I know I’ve mentioned this a few times already, but you know you’re an experienced gamer when you elect to take an action, even one that might be thoroughly imprudent, because your character would do it. The point bears repeating, however, as many new players don’t grasp the significance of this level of immersion. This [...]

Clean Coding

Wednesday, July 20th, 2005

Designing, developing, and maintaining web pages can be tedious work, but nothing makes the work more difficult than sloppy coding. When pages are coded poorly, it can be a nightmare to modify the existing content or to debug a problem. This is compounded by the fact that someone other than you may have to edit [...]

Link and HTML Validation

Tuesday, July 19th, 2005

Most web browsers are very forgiving when it comes to improper page coding and bad URLs. Search engine spiders, on the other hand, are picky little critters that tend to rank your site badly or not at all if it has too much of either. Thus, it becomes very important to regularly review your website [...]

Maximizing Conversions

Monday, July 18th, 2005

One of the primary failings of SE marketing campaigns, and the real reason that webmasters need to focus more on human visitors than spiders, is due to the process of generating conversion. After all, search engine optimization can only bring in qualified traffic. If the content and navigation of the site don’t lead visitors to [...]

Player versus Player

Monday, July 18th, 2005

Every game has players, but roleplaying games are distinct in that they rarely have a clear winner or loser. This is not the case in player versus player, or PvP, roleplaying, in which players pit themselves against one another. There are a number of games in which this sort of strategy is expected. Vampire: The [...]