Links coming into your site are indexed differently between search engines. To get a quick read of this, you’ll need to plug a search limiter with your domain name into a search engine. For example, in Google you might search for “link:www.yourdomain.com,” while in Yahoo the same query would be “linkdomain:www.yourdomain.com.” Queries of this sort [...]
Okay, by now you should know how your character looks, how your character acts, and how they got that way. It’s good practice at this point to re-examine your core concept to see if the character is still as you first envisioned him/her. It’s perfectly okay if that isn’t the case, as long as you [...]
When tracking your progress or optimizing your page, it is important to keep in mind which search engines dominate the market. After all, not all search engines are created equal, and optimization efforts should be geared toward, and judged by their performance on, the search engines that produce the most traffic. So, who should you [...]
If you’ve been following the preceding steps, you’ve probably given some thought as to how you might track the results of your efforts and what you might expect. My personal recommendation for keeping track of placement is with Web CEO’s rank checking utility. Run it about once every week using your master key term list [...]
Key term density describes the number of times that a particular key term appears in your page’s content relative to other text. It is an important consideration because it affects your page’s relevance for that key term. The logic, as always, is straightforward. If a page mentions a particular term many times, it must have [...]
Those who don’t practice SEO or study how search engine spiders work rarely see the use of a properly configured, well-maintained sitemap. After all, most human beings would rather use a search utility or organized navigation system rather than sift through links to every document on a website.
However, sitemaps are of vital importance to proper [...]
In my time as a search engine specialist, I’ve happened upon a number of useful pages online that you might find handy in your optimization efforts.
Things Search Engines Look For – This is a fairly comprehensive list of individual page items that can be optimized.
Google’s Information for Webmasters and Yahoo’s Guidelines – Read them both [...]
When I’ve had a tough day at work, I like to go home, take out an automatic shotgun, and start blowing away everything that moves. I’m not a mass murderer or a homicidal maniac. On the contrary, nobody dies or even gets hurt on my little killing spree. That’s because all of [...]
The first thing that will usually distinguish your character is his/her appearance. This occurs across genres. In tabletop games, the first question is usually, “What do I see?” or “What do you look like?” In live-action or interactive games, the answer is apparent. In either case, your character’s appearance will have an immediate, and often [...]
If search engine optimization were as easy as making modifications to your site, everyone who put enough work into the process could be #1 on all of their search terms. Unfortunately, it’s not as simple as that. External factors, specifically other websites, come into play to determine your placement along with your page content and [...]